Emotional relationships with money and financial behaviour: Analysing the Big Money Test

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Financial Inclusion

Emotional relationships with money and financial behaviour: Analysing the Big Money Test

In 2011 over 100,000 people took part in the BBC LabUK’s Big Money Test, a survey launched on the consumer affairs programme Watchdog.

The survey, designed by Adrian Furnham of University College London and Mark Fenton-O’Creevy of the Open University, aimed to find out more about people’s emotions and attitudes towards money, and whether this had an impact on their financial management, or whether financial knowledge and education are the primary keys to successful money management.